Free PromoPDF Launch Campaign
MUSIC PROMOTION
• Spotify Promo • YouTube Promo • TikTok Promo
Meta Ads Music Web Design Contact Free Promo Launch Campaign
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Instagram Music
Promotion with Meta
Ads

Promote your Spotify track or YouTube music video with paid ads on Instagram Feeds, Reels and Stories. You choose the audience, budget and dates; our team builds and runs the campaign.

From $5 a day for 7, 14 or 30 days. You see the full total before you pay.

AD BUDGET SPEND
£1M+
CAMPAIGNS
3,000+
SONG SAVES / PLAYLIST ADDS
500K+
Start your campaign
audioiconic.music Sponsored • Meta Ads Manager
•••
Campaign list in Meta Ads Manager
● LIVE META CAMPAIGN • +35% CONVERSION
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WHAT YOU CAN PROMOTE

Promote a Spotify track or a YouTube music video

Spotify song promotion

Your ads send interested listeners from Instagram to your track on Spotify, where they can listen, save it or follow you. The ads run on Instagram, not inside Spotify.

YouTube music video promotion

Your ads send interested viewers from Instagram to your music video on YouTube. The ads run on Instagram, not inside YouTube.

Each campaign promotes one destination, which you choose in the campaign setup.

Examples of vertical video ads on phone screens
PAID MEDIA MANAGEMENT

How we promote your music

We manage the paid media behind your release — from audience targeting and campaign setup to optimisation and reporting on Instagram.

01 / STRATEGY & TARGETING

Put Your Music in Front of the Right Audience.

We research your music, audience and campaign goals to build a targeted advertising strategy designed around your release.

  • Audience research
  • Genre & interest targeting
  • Location targeting
  • Audience testing
  • Campaign objective selection

Targeting you choose

Genres, audience language, similar artists and countries, set by you in the campaign setup.

Example of an Instagram Reels music ad on a phone
02 / CAMPAIGN & CREATIVE

Turn Your Release Into a Campaign.

We build and launch your Meta advertising campaign on Instagram, using creative designed to capture attention and drive listeners toward your chosen destination.

  • Campaign setup
  • Instagram Feed, Reels & Stories
  • Ad copy guidance
  • Creative guidance
  • Spotify or YouTube destination link
03 / OPTIMISATION & REPORTING

Launch, Learn, Optimise.

We continuously monitor campaign performance, manage the advertising budget and optimise the campaign based on real performance data.

  • Budget management
  • Performance monitoring
  • Campaign optimisation
  • Audience testing
  • Cost-efficiency tracking
  • Campaign reporting
Meta Ads creative settings with an Instagram Reels preview
TARGET → LAUNCH → TEST → OPTIMISE → REPORT

Every campaign is built around your music, your audience and your release goals.

See pricing and start
CAMPAIGN WORKFLOW

How a Meta ads campaign works

Four steps, from setting up your campaign to seeing how it performed.

01
STEP

Choose your destination and audience

Open the campaign setup and choose Spotify or YouTube. Then pick your genres, audience language, similar artists and the countries to reach.

02
STEP

Set your budget and pay

Choose a daily budget from $5 and a length of 7, 14 or 30 days. The full total is shown before you pay at the secure checkout.

03
STEP

We create and launch your ads

Our in-house team prepares vertical video ads for your release and sets up your campaign on Instagram Feeds, Reels and Stories.

04
STEP

We optimise and report

While the campaign runs we monitor performance, manage the budget and adjust the ads, and we report on the results.

Meta ads campaign pricing

You set the daily budget and the campaign length, and you see the full total before you pay.

PAID INSTAGRAM ADVERTISING

Ready to launch your campaign?

  • From $5 a dayThe daily budget you choose
  • 7, 14 or 30 daysThe campaign length you choose
  • Spotify or YouTubeYour track or your music video
  • InstagramFeeds, Reels and Stories

Choose Spotify or YouTube, set your targeting and budget, and review the full total before you pay at the secure checkout.

The reach and link-click figures shown in the setup are estimates, not guarantees. Results depend on creative, targeting, budget and audience response.

CAMPAIGN STRATEGY

Six campaign goals. One plan.

From first impression to repeat discovery, every campaign is designed around measurable listener actions.

STAGE 1 / 4

Phase 01 — Audience & Brand Discovery

✓
01 — AWARENESS
Grow artist visibility & brand reach across social scrollers.
✓
02 — REACH
Find relevant new listeners using genre and similar-artist targeting.
STAGE 2 / 4

Phase 02 — Clicks to your music

✓
03 — TRAFFIC
Send interested listeners to your Spotify track or YouTube video.
✓
04 — RELEASE
Support a new release with Reels video ads.
STAGE 3 / 4

Phase 03 — Measure and improve

✓
05 — PERFORMANCE
Track reach, link clicks, click-through rate and audience data.
✓
06 — DISCOVERY
Use what performs best to reach more people likely to enjoy your music.
STAGE 4 / 4 · PROOF

Campaign Proof & Verified Results

+48K
STREAMS
£0.11
COST / LISTENER
+14K
SONG SAVES

Figures and quotes are from individual client campaigns. Results vary and are not guaranteed.

INSTAGRAM PLACEMENTS

Where does my ad appear?

Your ads run on Instagram, in Feeds, Reels and Stories. The mix of placements varies from campaign to campaign.

FREQUENTLY ASKED QUESTIONS

Frequently Asked Questions

Everything you need to know about running Meta ads on Instagram for your music.

A Spotify track or a YouTube music video. You choose one destination for each campaign, and your ads send people who tap them to that track or video.

Campaigns currently run on Instagram, in Feeds, Reels and Stories. The ads run on Instagram, not inside Spotify or YouTube, and the mix of placements varies from campaign to campaign.

You choose a daily budget from $5 and a campaign length of 7, 14 or 30 days. The campaign setup shows the full breakdown and the total before you pay.

You choose 7, 14 or 30 days in the campaign setup. You can also give a preferred start date, or start on the first available date.

We create the video and graphic ads in-house. All we need from you is your Spotify track or YouTube video link, a high-resolution cover image, and any performance or behind-the-scenes footage you would like us to use.

No. Every video ad is manually edited by our in-house creative team using professional editing tools. We make 9:16 vertical videos with custom audio hooks, kinetic typography and pacing designed to hold attention on Instagram.

In the campaign setup you choose your genres, the language of your audience, similar artists and the countries to reach. We build the campaign’s audiences from those choices and adjust them as results come in.

Playlist promotion pitches your track to independent playlist curators. Meta ads are paid advertising: they show your music to people on Instagram and send those who are interested to your track or video.

No result is guaranteed. We can measure what happens on Instagram, such as reach, impressions and link clicks. What people do afterwards (streams, saves, follows or views) depends on how they respond to your music. Paid ads cannot make Spotify or YouTube recommend a track.