Get your music in front of potential new listeners through TikTok creator videos and Spotify playlist pitching. Choose your promotion service, configure your campaign and see the available options in one simple place.
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Two ways to promote
Choose Your Promotion Service
Two separate services, set up in the same place. TikTok creator promotion puts your track in creator videos. Spotify playlist promotion pitches your track to playlist curators.
Example creator videos, to show the style. The videos of your campaign will be different.
TikTok Content & Creator Promotion
Your Music in TikTok Creator Videos
Your track is promoted through videos made by TikTok creators.
Creators use your track in their videos
Set your budget and see the number of videos it covers
Estimated total views are shown before you pay
Viewers who like the track can go on to find it on Spotify
What am I paying for? Creator videos that use your track. Your budget sets the number of videos, and the campaign setup shows it before you pay. The views shown are an estimate, not something you buy.
Examples of Spotify playlists, for illustration only. They are not a list of playlists your track will be added to: curators decide what they add, and Spotify chooses the tracks for its own playlists.
Spotify Playlist Promotion
Pitch Your Track to Spotify Playlist Curators
Your Spotify track is pitched to playlist curators.
Submit your Spotify track in the campaign setup
Choose the genres and moods you want to target
Pick the pitching package that suits your release
Curators decide what they add to their playlists
What am I paying for? Spotify playlist pitching: your track is pitched to playlist curators, and the package you choose sets how many playlists. You pay for the pitching, not for placements or streams.
Creator videos put your track where people discover music while they scroll. A campaign gives your release another promotional channel alongside your own social and streaming activity.
Your Track in Creator Content
Your music is heard in the context of videos made by TikTok creators.
New Audiences
Reach people who may not know you yet, while they browse TikTok.
From TikTok to Spotify
Viewers who like the track can look it up on Spotify. That step is theirs to take, not a guaranteed one.
Planned Around Your Release
Start on the first available date or on a date you choose.
Artist Reviews
What Artists Say
About Their
Campaigns
Reviews from individual clients, in their own words. Results vary from campaign to campaign and are not guaranteed.
"AudioIconic completely transformed our single release! 15 creators posted sound videos and landed us on Spotify's Viral 50."
Kaelen Vance
R&B Vocalist • 280K Views
"The real-time campaign dashboard made it super easy to track every creator video as it went live. My sound hit 650,000 TikTok views in a week!"
★★★★★
MARA & The Beats
@marabeatsofficial • House DJ
650K Views
"Creators made genuinely engaging videos with my hook. My Spotify monthly listeners jumped by 400% in just two weeks!"
★★★★★
Julian Thorne
@julianthornemusic • Indie Pop
10 Creators
"The momentum was unreal — creators across US & UK posted dance routines and lip-syncs. Over 1.4 Million views! AudioIconic is our go-to team."
★★★★★
Devon Rex
@devonrexbeats • Producer
1.4M Views
TIKTOK CREATOR PROMOTION
What Is TikTok Content & Creator Promotion?
TikTok creator promotion puts your track into videos made by TikTok creators. You set a budget in the campaign setup, and it shows the number of videos and the estimated total views for that budget before you pay.
It is a way to promote music on TikTok to people who have not heard you yet. Estimated views are estimates: how a video performs depends on the creator, the content and how viewers respond.
SPOTIFY PLAYLIST PROMOTION
How Does Spotify Playlist Pitching Work?
Spotify playlist pitching is a separate service. You submit your Spotify track, choose your targeting preferences and pick a pitching package. Your track is then pitched to Spotify playlist curators.
Curators decide what they add, so playlist placements and streams are not guaranteed. Placements on Spotify's own editorial and algorithmic playlists are decided by Spotify.
OPTIONS AND TARGETING
What Can I Choose in the Campaign Setup?
The setup has four steps: promotion type, targeting, budget and launch. Targeting offers the preferences available for the service you selected, and the budget step shows exactly what you pay.
You can start on the first available date or pick a date of your own. Current options and prices are always the ones shown in the campaign setup.
REALISTIC EXPECTATIONS
What Is Not Guaranteed?
No promotion service can guarantee views, streams, followers, playlist placements or viral reach. A number of videos is not a number of views, and TikTok views do not turn into Spotify streams automatically.
We do not use bots or fake streams. What a campaign offers is real exposure for your music and the chance for new listeners to find it.
TikTok & Spotify Promotion FAQs
Answers about TikTok creator promotion, Spotify playlist pitching and starting a campaign.
It is a campaign that promotes your track through TikTok creator videos. You set a budget in the campaign setup, which shows the number of videos and an estimated total number of views for that budget.
You open the campaign setup, choose TikTok Videos, add your sound and your targeting preferences, set your budget and continue to the secure checkout. Your campaign can start within 24 to 48 hours, or on a date you choose.
The number of videos follows from your budget. As you change the budget in the campaign setup, it shows the number of videos and the estimated total views before you pay.
It is an estimate of how many views the videos of your campaign may reach in total. It helps you compare budgets. It is not a guaranteed number.
No. The views shown in the campaign setup are estimates. How a video performs depends on the creator, the content and how viewers respond.
They may. People who hear your track in a TikTok video can look it up and listen on Spotify, but that is their choice: TikTok views do not turn into Spotify streams automatically.
You submit your Spotify track, choose your targeting preferences and pick a pitching package in the campaign setup. Your track is then pitched to Spotify playlist curators, who decide whether it fits their playlist.
Yes. The Targeting step of the campaign setup lets you choose the preferences available for the service you selected, such as genres and moods for playlist pitching.
No. Curators decide what they add to their playlists, so placements and streams are not guaranteed.
Choose TikTok Content & Creator Promotion to have your track used in creator videos on TikTok. Choose Spotify Playlist Promotion to have your track pitched to playlist curators. They are separate services, and you can run either one.
Press Launch Your Campaign, choose your promotion service, answer a few questions about your track, set your targeting and budget, and continue to the secure checkout. Prices and options are shown in the campaign setup before you pay.
Campaign Options and Pricing
The campaign setup shows every option and its current price before you pay: the number of videos and estimated views for a TikTok budget, or the pitching packages for Spotify playlists.
TIKTOK CREATORS · SPOTIFY PLAYLISTS
Ready to launch your campaign?
Choose your promotion service, set your targeting and budget, and continue to the secure checkout.
Estimated views are estimates, not guarantees. Playlist placements are decided by curators and are not guaranteed.
Promotion Type
Targeting
Set Budget
Launch
Step 1 of 4
Promotion type
Choose a promotion, then answer a few questions about your track.
How do you want to promote your music?
Is the track already available on Spotify?
Do you already have a release date planned?
Choose your planned release date.
Is the sound already available on TikTok?
Your track
For more details on how to find your sound click here.
Please enter a valid TikTok sound link (must contain tiktok.com)
Paste your track's Spotify link (in Spotify: Share, then Copy Song Link).
Paste your track's Spotify link.
Your Spotify track
Track name * (without artist names)
Please enter track name
Artist name(s) *
Please enter artist name
A private Dropbox or Google Drive link works. It is sent with your order so we can hear the track before it is released.
Paste a link where we can listen to your track.
Upload audio file of this track *
We use this for creators to listen to your track — you can upload a different version anytime before the campaign launches.
Click here to upload an audio file
Step 2 of 4
Targeting
Set your preferences for the campaign. Everything here is sent with your order.
